Premium & Luxury Hotel
At the top of the market, revenue management is as much about protecting the brand as filling rooms. We hold rate parity across OTA and direct channels, keep discount tolerance to a minimum, and build guest-experience upsell — suites, butler service, spa — directly into your pricing.
What's included
Premium rate strategy that protects brand positioning
We set rates to protect how your brand is seen, not just to fill rooms, with AI-assisted market forecast guiding the strategy.
Luxury-segment AI driven compset monitoring, 4-star and above
We compare you only against other 4-star and luxury properties, with AI-driven compset monitoring and rate suggestions guiding your pricing.
Rate parity across OTA and direct channels
The same room shows the same price everywhere it's sold, so you don't undercut yourself.
Strict discount tolerance and rate integrity controls
We keep discounting to a minimum so your rates stay strong and consistent.
Guest-experience-linked upsell — suites, butler, spa, room or meal upgrades
We help you sell suites, butler service, spa experiences, and room or meal upgrades, not just rooms.
Direct booking and loyalty channel growth
We help grow bookings that come straight to you, using personalized packages to upsell experience and drive revenue from your website rather than third parties.
AI-driven ORM reports
We use AI-assisted tools to track your online reviews and reputation, and report the key insights to you.
Monthly revenue meetings and biweekly strategy reviews
Regular check-ins, twice a month, to review numbers and plan strategy.
Why choose us?
One wrong price undercuts the whole brand.
We hold rate parity across OTA and direct channels and keep discount tolerance to a minimum, so your positioning stays intact everywhere you're sold.
Luxury guests pay for experience, not just a room.
Guest-experience upsell — suites, spa, room and meal upgrades — plus personalised packages for direct bookings turn every stay into more than a room rate.
Product pricing model
Gold
Platinum
Frequently asked questions
How do you protect rate integrity across all my channels?
We hold rate parity across your OTA and direct channels, so the same room shows the same price everywhere. This stops you undercutting yourself and protects how the market values your brand.
Do you discount to drive occupancy?
Discounts are always an option, but our focus would be to offer experience to justify the premium pricing, rather than lead with discounting to fill rooms.
What kind of upsell can you build into pricing?
Suites, butler service, spa, room and meal upgrades, and other premium experiences. We help package and price these so a stay earns well beyond the room rate, in a way that fits a luxury guest's expectations.
How is AI used?
AI assists our team — it isn't left to run on its own. Our internal AI-powered tool speeds up compset tracking and demand forecasting, and drafts review replies within an hour, while our revenue managers and RM Head stay accountable for your strategy.
What is the difference between the Gold and Platinum plans?
Gold covers dynamic pricing, weekly compset against 2 competitors with our AI-powered tool, demand forecasting, reporting, an ORM report, automated review replies powered by AI, and a dedicated RM. Platinum adds AI-assisted dynamic pricing based on demand and compset reports, a wider weekly compset against 4 competitors, a deeper ORM report with competitor comparison, review replies within an hour, and an RM Head alongside your dedicated RM.